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Customer feedback is vital: but it’s what you do with it that really matters

Monthly archives: December 2016

How to beat the competition?

How to beat the competition? There is always pressure to watch the competition, to see if we can beat them or if they are currently beating us. So many businesses obsess about what their competition is doing that they miss the true issue at stake. It is not the competition but instead themselves, their own […]

Posted byGuy ArnoldDecember 13, 2016Posted inBlogTags: customer, customer experience, customer loyalty, reputation

A complaint is a compliment

A complaint is a compliment   A complaint is a compliment: what do we mean by this?  Surely a complaint is a bad thing because it means that the customer is unhappy about something? Well, of course it’s usually better to have happy customers than unhappy ones, but, who are you kidding?  You can’t get […]

Posted byGuy ArnoldDecember 6, 2016Posted inBlogTags: customer feedback, customer loyalty, customers, feedback, reputation

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